Pride in the Quarter, June to August
This sculpture celebrates abstract art as a form of expression that transcends age, language and background. The geometric composition, with its sharp lines and structured forms, reflects the precision and facets of a diamond, while touches of gold acknowledge the royal character and architectural heritage of the surrounding area.
Inspired by the accessibility and emotional impact of abstract art, the sculpture uses bold colour and geometric composition to create a design that can connect across generations and backgrounds. Sharp lines and structured forms reference the precision and facets of a diamond, while gold accents reflect the royal heritage and architectural character of the surrounding area. The result is a vibrant celebration of colour, movement, and shared visual experience.
e.g. about the local area (some famous landmark lions), World Cup stat, etc.
Occupying a prominent 1 million sq. ft. site moments from St James’s Park, The Broadway is a landmark mixed-use destination in the heart of central London. Located on the historic grounds of the former New Scotland Yard within a prestigious conservation area, the development comprises 258 premium apartments offering panoramic views of Big Ben, Westminster Abbey, the London Eye and Horse Guards Parade.
Designed by renowned architecture firm Squire & Partners, the scheme spans six buildings reaching up to 19 storeys, defined by a timeless modern geometric façade. The residences are complemented by impressive amenities, including a 25-metre pool, vitality pool, spa, gym, residents’ lounge, screening room and 24-hour concierge. In addition, the development includes 116,000 sq. ft. of BREEAM Excellent-rated office space and 24,000 sq. ft. of retail and dining at street level.
Valouran is the Asset Manager for The Broadway, repositioning it as a new, defining London address. Residences are available through joint sales agents Savills and JLL, starting from £1.6 million
Designed by Karc, a mural artist and city decorator whose work explores the emotional impact of colour. Her large-scale artworks can be found across the UK and internationally, including in Paris, Athens and Berlin
Pride in the Quarter celebrates community and culture with a free public art trail in London. From June to August, find 17 artist-designed lions and lionesses near iconic landmarks including Buckingham Palace, Trafalgar Square and Big Ben.
Inspired by the Three Lions emblem and this summer’s World Cup, the trail celebrates English football history alongside the people, places and cultural stories shaping modern Britain.
Look up along Strand and Victoria Street to discover street flags reflecting the local voices, pride and diversity that shape our neighbourhood
There are loads of restaurants, cafés, bars and quick bites located conveniently near to Pride in the Quarter sculptures
From rooftop cocktails and sit-down dining to grab-and-go favourites, discover food and drink spots across central London
Whether you’re planning a family holiday, solo city break, or a weekend with friends, discover London’s vibrant mix of culture, adventure and entertainment for every age.
From hands-on workshops for children to world-class exhibitions, discover plenty of experiences to enjoy over the summer holidays.
Will you find all 17 lions? Pride in the Quarter Lion Trail spans spans 1.945 km² through the heart of Westminster, linking Trafalgar Square, St James’s Park and Victoria Tower Gardens. Discover the full pride and tag us on social media @LondonHeritageQuarter
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